Bring Target’s lovable pooch Bullseye to life as a character for the first time was great fun. As it is his debut as a real life character, this spot is his casting takes. Leaning in blockbuster themes we follow Bullseye through his performances with the Directors cues. As this lives in the theaters we aimed to bring everything to the cinematic level, including the sound design done in Dolby 5.1 surround sound. So head to the theaters and check it out!

Credits

Design & Animation: Gentleman Scholar

Creative Directors: Chace Hartman & William Campbell

Executive Producer: Jo Arghiris

Head of Production: Ryan McLaughlin

Producer: Gregory Behrens

Art Director: Cristina Barna

CG Supervisor: Adam Burke

Storyboards: Brian Deloach

Design: Trish Janovic, Ana Chang, Cam Floyd, Hana Eunjin Yean

Character Modeling: Justin Diamond, Adam Burke

Modeling: Justin Diamond, Shihan Barbee, Adam Rosen

Texture: Tim Hayward

3D Animators: Jamil Lahham, Jordan Blit, Ken Music, John Han

3D Generalists: Zach Rubins, Allan Bernardo

Rigging: Zhenggang Deng, Lee Wolland

Cloth Simulation: Mark Ingle

Lighting: Mike Papagni, Alvin Bae

Compositing: Jeen Lee, Jeff Billon

Editorial: Gentleman Scholar

Editor: Dannette Mehalik

Mix & Sound Design: Wave Studios

Mix & Sound Designer: Aaron Reynolds

Music: In House Music + Sound

Composer: Christopher Wray

Client: Target

Agency: Target